The team of volunteers behind The Quarterly announced today, the crowdfunded second issue of their experimental photographic publication is now on sale to the world at The Quarterly website.
Three months in the making, the 144-page creative journal features exclusive work from some of the world’s most talented photographers and writers on a high-paper stock, advert-free platform.
The Quarterly’s experimental approach to publishing uses an profit sharing model to showcase entirely exclusive photography and writing based around a pre-selected theme. The first issue released in June this year, looked at the subject of ‘censorship’ and issue 2 examines the relationship between ‘life and culture’.
Sanj Sahota, the brains behind The Creative Book, and editor and founder of The Quarterly, launched the ”social enterprise publication” after growing tired of repeatedly seeing exploitation and unfair practices in the magazine publishing industry.
”The promise of false exposure doesn’t pay the bills and photographers and writers shouldn’t be expected to work for free. Once we cover printing costs, all profits from sales are split equally between the contributors. It’s an experimental approach but we’re confident we can make it work” Sanj said.
In September, The Quarterly’s volunteer editorial team launched a 30-day kickstarter campaign to raise £1500 to cover initial printing costs. With appearances on a number of international design and arts industry websites – including Creative Review, Freunde Von Freunden, Design Collector, Fubiz and the official Kickstarter blog – the project successfully reached it’s goal with 9 days to spare; and went on to reach 138% of its funding goal by the projects end.
The second issue of The Quarterly marries visually stunning photography with beautifully written prose to examine the subjects of guns, tattoos, council estate, sex, communes, analogue photography, free-spirited adventure, old age, Los Angeles, immigration, street art, barbers and more.
Although Sanj admits the magazine has a long way to go before it’s able to reward its contributors their usual day rate, he believes the reason for the rising success of The Quarterly is due to the support of the creative community and their loyal following.
”All of us are new to the publishing game and we learn something new every single day. It’s taken a lot of time and investment to get to this point from everyone involved, but we’re confident we’re moving in the right direction and we’re all beyond stoked to see Issue 2 in the flesh,” Sanj said.
On Friday 25th October, the team also teamed up with BOX studio in Shoreditch, London to exhibit a selection of photography from Issue 2 and officially unveil their finished product to the world.
“The launch night was amazing. We had hundreds of people turn up and the studio was filled to capacity. It was an opportunity to shout about our beloved publication from the rooftops and a chance to show our appreciation to our loyal supporters.”
Read more about The Quarterly Launch night on The Creative Book blog.
Get a copy of Issue 2 here.
Featuring photography from Maud Chalard, Sharon Kim, Roo Lewis, ANTON, Mark Ivkovic, Marc Pritchard, Annie Ling, Tom Johnson, Tim Hans, Nick Onken, and writing from Naeem Alvi, Jace Kim, Christian Coleman, Stephen Dowling, Errol Clarke, Ivana McConnell, Noo Ridings, Alena Walker, Patrick McCullough.
Cover Models: Billy Huxley and Stefan Liskiewicz
250mm x 190mm
No adverts. No filler.
Creativity without the Exploitation.